Last week I released a video about Facebook sending more traffic to your website than Instagram. Click here to watch the video. This is a very important element to consider when deciding if you will be using Facebook or Instagram as your primary social media platform. Instagram doesn’t lead as much traffic to your
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For the last six months, I’ve noticed that Instagram organic reach is dramatically dropping, and the decline is considerable. There are a few reasons for this - Instagram is very saturated, and following in the footsteps on Facebook - trying to get businesses to pay for views. The reason social media marketing is so
There is less than 12 weeks until Christmas, which means you need to start planning your holiday marketing campaigns. If you start strategizing early, you will have a solid plan in place that will build your brand awareness and increase sales by December 1. Fun fact: Holiday shoppers start buying presents as early as